A live experience platform — helping culturally relevant brands enter and scale in the U.S. through premium moments where audiences and culture meet.
The fastest-growing entertainment properties no longer stop at the moment itself. They extend into storytelling, media, and commerce — building emotional connection and durable commercial value with every cycle. KonVergeX is built on that thesis from day one.
Premium storytelling builds emotional connection between brands, creators, and global audiences. The narratives behind the product — culture, identity, the people behind the moment — told at the scale of prestige media.
Live experience is the meeting point. Premium live moments — where audiences, creators, and brands convene in person — create the emotional stakes and the cultural permission that no media buy alone can deliver.
Culturally relevant brands turn live attention into durable U.S. presence. KonVergeX builds the activation, retail, content, and commerce infrastructure that converts a moment in time into long-term market entry.
Each layer feeds the next. Story attracts audiences. Live moments turn them into participants. Commerce captures the value and feeds the next story. The flywheel turns once, then keeps turning.
KonVergeX builds the live experience layer where culturally relevant brands meet U.S. consumers. Inside the moments audiences already love, we install the infrastructure that turns attention into market entry — and a one-time activation into a long-term platform.
We start with culturally relevant brands and the premium U.S. live moments their audiences already attend. We design the activation. We produce the content. We connect the brands to the buyers, the creators, and the consumers — and we keep the relationships warm year-round.
The model compounds. Each successful market entry recruits the next brand and the next audience. We're not running one-off activations — we're building infrastructure that grows with every cycle, and an owned property that becomes a long-term cultural destination.
A founding team with rare depth across the three vectors this company has to win on simultaneously: Korean cultural fluency, global IP commercialization, and elite live-event execution.
Helped build KCON from a niche cultural event into the world's largest K-pop convention — growing it from 10K to 2M+ fans and forging partnerships with Verizon, Toyota, LG, McDonald's, Warner Bros. and Kakao. Former CRO of CJ ENM America; co-capitalized Incite Studios in 2022.
Decades of experience producing and commercializing story-driven IP at scale, with $2.6B+ in global box office and deep relationships across studios, talent, and distribution. Focused on turning premium narrative into durable commercial value.
Seoul Bureau Chief for ABC News and one of the most recognized bilingual journalists covering the Korean peninsula. Bachelor's and Master's from Georgetown, author of two best-selling books, and a leading voice on Korean culture, women's leadership, and East Asian affairs.
Former Chief Business Officer at Uber, where she grew gross bookings from $800M to over $2B. Co-founded Bay FC, the NWSL franchise that drew the largest institutional investment in women's sports history. Former SVP at Verizon Media and VP of Global BD at ESPN. Board member at the PGA Tour. Now Principal at Awestruck Ventures, advising founders on capital and growth.
We are in active conversations with founding title, category, and cultural partners for the platform's inaugural window. A limited number of founding slots are available — structured for brands who want to build a platform, not buy a logo placement.